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Dimitri Alehins

Dimitri Alehins is a communications professional, content & project management.

COVID-19: Swedes are prone to listen to recommendation but still socialising

Sweden: No one is alone in this crisis. Act like adults—no panic and no rumours

4 Comments / News /

Sweden has so far been just as much affected by COVID-19 as most other countries in Europe, but it has also been an exception from the rule, hesitating to impose a lockdown and paralyse the economy and social life as it has been done elsewhere due to the epidemic. What is different in Sweden now has been different for years: The Swedes trust their government and are “prone to listen to recommendations.”

Sweden: No one is alone in this crisis. Act like adults—no panic and no rumours Read More »

Coal is dying

Coal uneconomic by 2030, a report predicts

4 Comments / News /

A think tank’s report reveals that coal power is dying across the world. That’s the main message we are getting nowadays. After two decades of fuelling China’s astonishing rise as a world economy super powerhouse and exceeding 4 billion tonnes in consumption, coal is giving way to renewables. COVID-19 alone has slashed China’s coal burning by 25 percent.

Coal uneconomic by 2030, a report predicts Read More »

EU in my life

EU in my life. Thinking big

4 Comments / Blog, Non-comms, Personal notes /

I am a European, and proud of it. Now, 69 years after the first European treaty was signed amid the smouldering ruins after World War 2, the EU is still a novel and unique form of governance. No group of countries have ever agreed on a union as real and attractive as the EU. I hope this five to seven-minute read gives an idea of how much the EU really means to someone like me.

EU in my life. Thinking big Read More »

Bigger than techs. About challenges to effective communication today

2 Comments / Blog, Challenges, Communications, Reputation /

Communications is nothing if not trusted. Winning trust is a tall order. A few years ago, most of us were immersed entirely in coping with the new tools and techs. While this phase is surely far from over, we are coming closer to admitting that communications is more than its tools.

Bigger than techs. About challenges to effective communication today Read More »

Documentary on French Guiana on France24 TV channel

Reputation as a flight to quality in seas of content

Leave a Comment / Blog, Communications, Content production, Reputation /

We shift away from the TV, away from manipulation—either commercial or ideological. And we will have less and less tolerance to manipulation in any new media outlets with ambitions to replace the current mainstream media. My take on reputation as a decisive criterion for what survives and what will die in the future professional content production.

Reputation as a flight to quality in seas of content Read More »